Low volume is now low impact-But value stays high

Bhutan’s much lauded tourism policy, is not anymore “high value, low volume.” It’s now “high value, low impact.”

The “low impact” on culture and environment as the tourism council of Bhutan (TCB) calls,” has come at a time when the government has committed to increase the “volume” of tourists visiting Bhutan. In the next two years, it aims to bring in 100,000 tourists, which is about one-sixth of the country’s population.

For more than three decades, the policy of “low volume” has regulated tourist arrivals in the country. With that, it minimised the “impact” and brought in a “manageable” number that its limited infrastructure could support. Bhutan otherwise has no restriction on the number of tourists visiting. Continue reading Low volume is now low impact-But value stays high